10 Minutes, Once a Week Deep Conditioning Treatment. Promotes Healthy Sheen & Texture. Helps Repair and Soften Hair. Deeply Conditions Damaged Hair. Nourish your hair with this truly natural and original formula. Our deep conditioning hair mask penetrates and rebuilds stressed, damaged and chemically treated hair resulting in improved sheen, texture and appearance. Used correctly it won't weigh your hair down. This rich formula is suitable for weekly use. This mask is safe to use on color treated hair.